Feb 15, 2006
I've
just finished reading Robert Scoble's and Shel
Israel's book Naked Conversations.
It's about corporate blogging and "how blogs are changing the way businesses
talk with customers". This falls in the category I call, "books by American authors
who get paid by the number of pages and is therefore unnecessary long and boring".
The book is filled with stories from different companies and their experiences with
blogging. What I really wanted was a sort of checklist of do's and don'ts, and the
book actually has one, sort of. I have definitely learned something from the book, but it could be done in three or four chapters instead of 15. However, I
would recommend reading it to anyone who plan to blog, because it has some interesting pointers
and facts.
The reason I read this book was because the company I work for (Traceworks)
is about to embark in the world of corporate blogging. So I thought I'd better get
acquainted with the basics before writing something stupid on there. I probably will
anyway...
* $4.95/month ASP.NET Hosting with FREE SQL 2012 DB! – Click Here!